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Readers of this blog know that I rarely endorse any ‘product’, and only when I have personal experience with it. However, this is one occasion where an exception is in order.

Rest assured that this IS NOT a sales pitch.

WARNING!! This Post Contains ZERO HYPE!

The astonishing statements below are 100% factual. Read more

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Have you ever noticed how the stories of tremendously successful people begin when they hit absolute bottom? Well, maybe they didn’t start there, but they often emphasize and even credit a particular failure or period of despair as the moment which galvanized their resolve and catapulted them toward their dreams.

The most inspiring ascents to success always seem to clamber through deep chasms of failure.

You Can’t Succeed Until You Know How To Fail!

This fact hits like a ton of bricks. We’ve all been taught that failure is the opposite of what you want in business. (Don’t worry, it still is.) But, it kind of makes you feel cheated if you’ve worked so hard at success and never failed.

How can failure help you climb to new heights? Read more

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Only 21% are ‘TRUE Twitter Users’!

(The rest are ‘Twerps’)

According to recent ‘Twitter Trends’ posted by Next Generation Online News, only 21% of the 19 million Twitter users studied are considered “TRUE” and active, based on their Tweet activity and follow/follower counts.

If you ask me, their True Tweep threshold of 10 Tweets, Followers, and Following is quite low. In other words, even more of you may be Twerps in Tweeps’ clothing. ;-) Read more

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Relationship Building is like a sandwich — the ‘meet’ goes in the middle

You may have heard of the Social Media Party Principle (no longer available) by the incomparable Perry Belcher , which uses a cocktail party analogy for social media marketing.  In the same sense that you wouldn’t mingle at a party by blasting everyone you meet with your business opportunity, you shouldn’t constantly bombard every social media nook and cranny with your business message.

Social Media Marketing is NOT advertising — it’s Relationship Building.  The key to success in building relationships with your customers through social media is to focus on these three simple steps: Read more

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Every business owner and entrepreneur worth their salt has researched many avenues for marketing their products and services online.  Due to the flood of Multi-Level-Marketing schemes and scams out there, you’ve no doubt discovered more “get-rich-and-have-fun-doing-it” ideas that you ever knew existed, and several more ‘wonder product’ announcement.  (I know, because I’ve worked more than a few of them myself over the last 20+ years.)

The Magic is in Marketing

Take care not to fall prey to the product myth.  One FACT which becomes clearly evident while building any enterprise is that online business success is NOT ABOUT THE PRODUCT Read more

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